Local SEO
Services That Drive Local Customers to Your Doorstep
Our Local SEO strategies are designed to help local businesses dominate search results, appear in Google Maps, and win more phone calls, leads, and foot traffic.
From optimising your Google Business Profile to building high-authority citations, writing location-targeted content, and tracking your performance — this is your one-stop shop for Local SEO success.
Let’s get your business seen by the people already searching for what you offer.
Book your FREE Local SEO strategy call today — we’ll show you where you stand, what’s missing, and how to grow.
What Is Local SEO?
Local SEO (Search Engine Optimisation) is the process of improving your visibility in local search results — like when someone types “electrician near me” or “[service] in [suburb]”.
It helps your business appear:
- In the Local Pack (top 3 results with map pins)
- In organic search for local keywords
- On Google Maps — with reviews, directions and contact buttons
We focus on:
- Optimising your Google Business Profile
- Creating location-targeted content
- Building citations and local backlinks
- Ensuring NAP consistency (Name, Address, Phone)
What’s Included in Our Local SEO Services
Here’s what we include in every Local SEO campaign to deliver long-term, measurable results:
Google Local Business Profile Optimisation
NAP Consistency & Citations
Local Keyword Research
Location Pages & Suburb SEO
On-Page SEO for Local Rankings
Reviews & Reputation Management
Google Maps & Local Pack Strategy
Service Area Optimisation
Tracking, Reporting & Ongoing Support
Google Local Business Profile Optimisation
We fully optimise your listing to help you appear in Google Maps and the Local Pack:
- Set up or claim your profile
- Add relevant categories, service areas, products and FAQs
- Post regular updates, images and offers
- Monitor and respond to reviews
- Track engagement and local search insights
Become more visible and accessible to nearby customers.
NAP Consistency & Citations
NAP = Name, Address, Phone Number. Google wants to see the same info across the web.
- We fix inconsistencies across online directories
- Build new citations on Australian sites like Yellow Pages, TrueLocal, Hotfrog, etc.
- Remove duplicates and out-of-date entries
- Improve local authority through quality mentions
Accuracy = trust. Trust = better rankings.
Local Keyword Research
We find the search terms your local audience is actually using:
- “[Service] in [Suburb/City]”
- “[Service] near me”
- Voice search variants
- Related intent keywords for content creation
These fuel your service pages, blog content, and ad targeting.
Location Pages & Suburb SEO
We create SEO-optimised landing pages tailored to each area you service:
- Professionally written suburb-specific copy
- Maps, local CTAs, and targeted keywords
- Schema markup for location and service type
- Avoids duplicate content and keyword cannibalisation
These rank independently — pulling in traffic from every location you want to target.
On-Page SEO for Local Rankings
We ensure your website is fully aligned with local SEO best practices:
- Local schema markup (LocalBusiness)
- Geo-tagged images and content
- Optimised titles, meta descriptions, headers and internal linking
- Mobile-friendly, fast-loading layouts
Clean structure, local focus = better visibility and conversion rates.
Reviews & Reputation Management
Positive reviews = social proof = more leads.
- Setup automated review generation
- Help you collect more 5-star reviews
- Show off reviews on your site with schema
- Monitor and respond to reviews the right way
We help you turn happy customers into your best marketing tool.
Google Maps & Local Pack Strategy
Want to appear in the top 3 Google Map results? We optimise:
- Your proximity, relevance and prominence signals
- Your Google Business Profile content and engagement
- Frequency of posts, reviews, Q&A and photos
- Citations and links that improve Map Pack rankings
More map visibility = more calls, directions and leads.
Service Area Optimisation
Whether you cover one suburb or multiple councils, we structure your SEO for:
- Multi-location targeting without overlap
- Specific suburb-level visibility
- Efficient internal linking and structure
- Scalable growth if you expand to new areas
Capture more real estate in the search results — suburb by suburb.
Tracking, Reporting & Ongoing Support
We keep things transparent. You get:
- Monthly reports with keyword rankings and Google activity
- Website traffic and conversion insights
- Actions taken and next steps
- Optional live dashboard if you’d like full access
No jargon. No fluff. Just honest reporting and clear outcomes.
Our Local SEO Process
Audit & Local Market Analysis
We assess your Google profile, website, local rankings and competitors to find growth gaps.
Fix & Optimise
We clean up citations, fix NAP issues, and fully optimise your Google Business Profile and website.
Create Local Content
We build suburb-specific pages and optimise your site for location-based keywords.
Build Authority & Track Results
We earn local backlinks, support review growth, and report on rankings and conversions monthly.
Tools We Use
Why Choose Us?
We’re not just ticking SEO boxes — we’re helping Aussie businesses become the go-to choice in their local area. Our approach is strategic, transparent, and completely tailored to your market. Here’s why businesses across Australia trust us with their local SEO:
We Understand Local – Because We Are Local
We’re based in Australia and we get the local market — from how people search in Brisbane versus Ballarat, to the suburbs, slang, and seasonality that global agencies miss. Our strategies are built for Australian search behaviour, not a generic overseas template.
We Deliver What Matters: More Calls, Enquiries & Foot Traffic
We don’t just aim for higher rankings — we aim for real local growth. That means more phone calls, more website visits from nearby customers, and more people walking through your doors. Everything we do is focused on helping you grow in the areas that actually matter to your bottom line.
No Fluff. No Lock-In Contracts. Just Good Results
We believe in transparency and performance. There are no locked-in 12-month contracts, no confusing jargon, and no surprises. We show you what we’re doing, why we’re doing it, and how it’s impacting your business — every step of the way.
We Use Industry-Leading Tools + Real Human Strategy
Our team combines top-tier Local SEO tools with deep expertise to deliver the best of both worlds. We use platforms like BrightLocal, Whitespark, SEMrush, Ahrefs, and Google’s own tools — but more importantly, we know how to use them the right way, for your unique business and area.